Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Hertrich Toyota of Pocomoke · Pocomoke City, MD · VIN: JTEVB5BR2T5042651

Negotiation Guide

Opening Offer

$61,861

Fair Price

$63,361

Walk Away Above

$63,928

• Recent buyers paid ~$600 below MSRP
• Sitting 84 days (avg 46) — extra leverage

Price Breakdown

Est. Dealer Cost$57,400

Est. Invoice$58,690

Holdback$1,290

MSRP (Sticker)$64,494

Asking Price$64,494

Markup$0

Dealer Margin on This Car$7,094

Percentile72% of inventory is priced lower

Days on Lot84 days

What Others Paid (Last 30 Days)

Cars Sold857

Avg Markup-$600

Median Markup$0

Best Deal-$7,977

Worst Deal+$7,274

% Sold Below MSRP77%

Avg Days to Sell46 days

Dealer Profile

Inventory43 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell46 days

Avg Sold Markup$0

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