Deal Sheet: 2026 GR86 Premium MT RWD

Ourisman Toyota of Richmond · Richmond, VA · VIN: JF1ZNBE12T9080669

Negotiation Guide

Opening Offer

$36,389

Fair Price

$37,889

Walk Away Above

$37,834

• Recent buyers paid ~$110 above MSRP

Price Breakdown

Est. Dealer Cost$33,623

Est. Invoice$34,379

Holdback (est.)$756

MSRP (Sticker)$37,779

Asking Price$38,678

Markup+$899

Est. Dealer Margin on This Car$5,055

Percentile90% of inventory is priced lower

Days on Lot18 days

What Others Paid (Last 30 Days)

Cars Sold368

Avg Markup+$110

Median Markup$0

Best Deal-$3,957

Worst Deal+$11,494

% Sold Below MSRP65%

Avg Days to Sell40 days

Dealer Profile

Inventory326 vehicles

Avg Markup (All Models)+$323

Avg Markup (GR86)+$899

% Below MSRP18%

Avg Days to Sell30 days

Avg Sold Markup+$184

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