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Deal Sheet: 2026 GR86 Premium MT RWD
West Herr Toyota of Williamsville · Williamsville, NY · VIN: JF1ZNBE11T9080260
Negotiation Guide
Opening Offer
$37,946
Fair Price
$39,446
Walk Away Above
$39,495
- • Recent buyers paid ~$110 above MSRP
- • Sitting 61 days (avg 40) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$35,194
Est. Invoice$35,985
Holdback (est.)$791
MSRP (Sticker)$39,544
Asking Price$39,719
Markup+$175
Est. Dealer Margin on This Car$4,525
Percentile71% of inventory is priced lower
Days on Lot61 days
What Others Paid (Last 30 Days)
Cars Sold368
Avg Markup+$110
Median Markup$0
Best Deal-$3,957
Worst Deal+$11,494
% Sold Below MSRP65%
Avg Days to Sell40 days
Dealer Profile
Inventory376 vehicles
Avg Markup (All Models)-$84
Avg Markup (GR86)+$175
% Below MSRP88%
Avg Days to Sell30 days
Avg Sold Markup+$26
Price History
May 27, 2026$39,778 → $39,544(-$234)
Jul 16, 2026$39,544 → $39,719(+$175)
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