This Is Already a Great Deal
Opening Offer
$37,998
Asking Price
$38,312
Max Price
$38,312
- • Recent buyers paid ~$676 below MSRP
- • Sitting 47 days (avg 29) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,483 below what others pay — great deal
Price Breakdown
Dealer Cost$37,498
Invoice (factory)$38,312
Holdback (est.)$814
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$40,724
Asking Price$38,312
Markup-$2,412
Actual Dealer Margin on This Car$814
Percentile6% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold95
Avg Markup-$676
Median Markup-$263
Best Deal-$3,066
Worst Deal+$1,498
% Sold Below MSRP68%
Avg Days to Sell29 days
Dealer Profile
Inventory249 vehicles
Avg Markup (All Models)-$2,747
Avg Markup (BRZ)-$2,443
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$2,574
Price History
Jul 9, 2026$39,011 → $38,312(-$699)
Cheaper BRZ tS Inventory
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