This Is Already a Great Deal
Opening Offer
$35,498
Asking Price
$35,755
Max Price
$35,755
- • Recent buyers paid ~$460 below MSRP
- • Sitting 47 days (avg 29) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,415 below what others pay — great deal
Price Breakdown
Dealer Cost$34,998
Invoice (factory)$35,755
Holdback (est.)$757
✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.
MSRP (Sticker)$37,865
Asking Price$35,755
Markup-$2,110
Actual Dealer Margin on This Car$757
Percentile8% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold95
Avg Markup-$460
Median Markup$0
Best Deal-$4,930
Worst Deal+$4,249
% Sold Below MSRP66%
Avg Days to Sell29 days
Dealer Profile
Inventory79 vehicles
Avg Markup (All Models)-$753
Avg Markup (BRZ)-$1,055
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$733
Price History
Jul 2, 2026$38,090 → $36,865(-$1,225)
Jul 16, 2026$36,865 → $35,755(-$1,110)
Cheaper BRZ Limited Inventory
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