Deal Sheet: 2026 Sequoia SR5 4WD

Rusty Drewing Toyota · Jefferson City, MO · VIN: 7SVAAABA7TX100837

Negotiation Guide

Opening Offer

$71,873

Fair Price

$73,373

Walk Away Above

$73,641

• Recent buyers paid ~$535 below MSRP

Price Breakdown

Est. Dealer Cost$65,778

Est. Invoice$67,256

Holdback (est.)$1,478

MSRP (Sticker)$73,908

Asking Price$73,908

Markup$0

Est. Dealer Margin on This Car$8,130

Percentile71% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold59

Avg Markup-$535

Median Markup$0

Best Deal-$5,804

Worst Deal+$1,995

% Sold Below MSRP75%

Avg Days to Sell41 days

Dealer Profile

Inventory372 vehicles

Avg Markup (All Models)-$569

Avg Markup (Sequoia)$0

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$940

Cheaper Sequoia SR5 4WD Inventory

Peterson ToyotaBoise, ID

-$6,122$68,47147d

Walla Walla ToyotaWalla Walla, WA

-$5,854$69,39982d

Concord ToyotaConcord, CA

-$5,637$71,06438d

Toyota TownStockton, CA

-$5,403$68,70539d

Bell Road ToyotaPhoenix, AZ

-$5,292$67,81677d

Concord ToyotaConcord, CA

-$5,262$68,58628d

San Francisco ToyotaSan Francisco, CA

-$5,210$68,53341d

Toyota of Colorado SpringsColorado Springs, CO

-$5,000$68,463104d

Mark Miller ToyotaSalt Lake City, UT

-$4,578$68,86513d

Capitol Toyota of SalemSalem, OR

-$4,373$70,22059d