Deal Sheet: 2026 Sequoia SR5 4WD

Parker Toyota · Coeur d'Alene, ID · VIN: 7SVAAABA4TX29D372

Negotiation Guide

Opening Offer

$73,719

Fair Price

$75,219

Walk Away Above

$75,491

• Recent buyers paid ~$544 below MSRP

Price Breakdown

Est. Dealer Cost$67,429

Est. Invoice$68,944

Holdback (est.)$1,515

MSRP (Sticker)$75,763

Asking Price$75,763

Markup$0

Est. Dealer Margin on This Car$8,334

Percentile71% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold58

Avg Markup-$544

Median Markup$0

Best Deal-$5,804

Worst Deal+$1,995

% Sold Below MSRP74%

Avg Days to Sell40 days

Dealer Profile

Inventory478 vehicles

Avg Markup (All Models)-$1,021

Avg Markup (Sequoia)-$647

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,119

Price History

Jun 27, 2026$75,063 → $75,763(+$700)

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