Deal Sheet: 2026 Highlander Platinum AWD

Rogers Toyota · Lewiston, ID · VIN: 5TDKDRBHXTS31B008

Negotiation Guide

Opening Offer

$55,759

Fair Price

$57,259

Walk Away Above

$57,253

• Recent buyers paid ~$12 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$50,950

Est. Invoice$52,095

Holdback (est.)$1,145

MSRP (Sticker)$57,247

Asking Price$57,447

Markup+$200

Est. Dealer Margin on This Car$6,497

Percentile67% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold606

Avg Markup+$12

Median Markup$0

Best Deal-$4,206

Worst Deal+$4,995

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory261 vehicles

Avg Markup (All Models)-$1,811

Avg Markup (Highlander)+$200

% Below MSRP70%

Avg Days to Sell37 days

Avg Sold Markup-$1,638

Price History

Jul 19, 2026$57,497 → $57,447(-$50)

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