Deal Sheet: 2026 Highlander Platinum AWD

Freeman Toyota · Hurst, TX · VIN: 5TDKDRBH9TS613014

This Is Already a Great Deal

Opening Offer

$54,891

Asking Price

$56,589

Max Price

$56,589

• Recent buyers paid ~$47 above MSRP
• Asking price is already $52 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$50,369

Est. Invoice$51,501

Holdback (est.)$1,132

MSRP (Sticker)$56,594

Dealer Add-Ons (DIA)+$495

Asking Price$56,589

Markup-$5

Est. Dealer Margin on This Car$6,220

Percentile11% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold680

Avg Markup+$47

Median Markup$0

Best Deal-$4,568

Worst Deal+$4,995

% Sold Below MSRP64%

Avg Days to Sell27 days

Dealer Profile

Inventory677 vehicles

Avg Markup (All Models)-$1,084

Avg Markup (Highlander)+$58

% Below MSRP71%

Avg Days to Sell22 days

Avg Sold Markup-$1,069

Price History

Jul 2, 2026$56,189 → $56,589(+$400)

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