Deal Sheet: 2026 Highlander Platinum AWD

Dahl Toyota Sheboygan · Sheboygan, WI · VIN: 5TDKDRBH8TS35A227

Negotiation Guide

Opening Offer

$57,817

Fair Price

$59,317

Walk Away Above

$59,311

• Recent buyers paid ~$12 above MSRP

Price Breakdown

Est. Dealer Cost$52,781

Est. Invoice$53,968

Holdback (est.)$1,186

MSRP (Sticker)$59,305

Asking Price$59,704

Markup+$399

Est. Dealer Margin on This Car$6,923

Percentile74% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold606

Avg Markup+$12

Median Markup$0

Best Deal-$4,206

Worst Deal+$4,995

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory66 vehicles

Avg Markup (All Models)-$230

Avg Markup (Highlander)+$399

% Below MSRP17%

Avg Days to Sell26 days

Avg Sold Markup-$225

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