Deal Sheet: 2026 Highlander Platinum AWD

Cedric Theel Toyota · Bismarck, ND · VIN: 5TDKDRBH7TS613285

Negotiation Guide

Opening Offer

$54,370

Fair Price

$55,870

Walk Away Above

$55,864

• Recent buyers paid ~$12 above MSRP

Price Breakdown

Est. Dealer Cost$49,714

Est. Invoice$50,831

Holdback (est.)$1,117

MSRP (Sticker)$55,858

Asking Price$56,257

Markup+$399

Est. Dealer Margin on This Car$6,543

Percentile74% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold606

Avg Markup+$12

Median Markup$0

Best Deal-$4,206

Worst Deal+$4,995

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory140 vehicles

Avg Markup (All Models)-$656

Avg Markup (Highlander)+$399

% Below MSRP46%

Avg Days to Sell35 days

Avg Sold Markup-$828

Price History

Jul 3, 2026$56,157 → $56,257(+$100)

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