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Deal Sheet: 2026 Highlander Platinum AWD
Danville Toyota · Danville, VA · VIN: 5TDKDRBH7TS612573
This Is Already a Great Deal
Opening Offer
$54,302
Asking Price
$55,981
Max Price
$55,981
- • Recent buyers paid ~$12 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $14 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,825
Est. Invoice$50,945
Holdback (est.)$1,120
MSRP (Sticker)$55,983
Asking Price$55,981
Markup-$2
Est. Dealer Margin on This Car$6,156
Percentile11% of inventory is priced lower
Days on Lot34 days
What Others Paid (Last 30 Days)
Cars Sold606
Avg Markup+$12
Median Markup$0
Best Deal-$4,206
Worst Deal+$4,995
% Sold Below MSRP65%
Avg Days to Sell27 days
Dealer Profile
Inventory114 vehicles
Avg Markup (All Models)-$47
Avg Markup (Highlander)-$2
% Below MSRP53%
Avg Days to Sell36 days
Avg Sold Markup-$414
Price History
Jun 25, 2026$55,383 → $55,981(+$598)
Jul 2, 2026$55,981 → $56,581(+$600)
Jul 15, 2026$56,581 → $55,981(-$600)
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