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Deal Sheet: 2026 Highlander Platinum AWD
Wilde Toyota · West Allis, WI · VIN: 5TDKDRBH5TS35A637
This Is Already a Great Deal
Opening Offer
$54,493
Asking Price
$56,178
Max Price
$56,178
- • Recent buyers paid ~$12 above MSRP
- • Asking price is already $12 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,998
Est. Invoice$51,122
Holdback (est.)$1,124
MSRP (Sticker)$56,178
Asking Price$56,178
Markup$0
Est. Dealer Margin on This Car$6,180
Percentile58% of inventory is priced lower
Days on Lot5 days
What Others Paid (Last 30 Days)
Cars Sold606
Avg Markup+$12
Median Markup$0
Best Deal-$4,206
Worst Deal+$4,995
% Sold Below MSRP65%
Avg Days to Sell27 days
Dealer Profile
Inventory360 vehicles
Avg Markup (All Models)-$515
Avg Markup (Highlander)$0
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$522
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