Deal Sheet: 2026 Highlander Platinum AWD

Smart Toyota of Quad Cities · Davenport, IA · VIN: 5TDKDRBH4TS34A018

Negotiation Guide

Opening Offer

$54,420

Fair Price

$55,920

Walk Away Above

$55,914

• Recent buyers paid ~$12 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,758

Est. Invoice$50,876

Holdback (est.)$1,118

MSRP (Sticker)$55,908

Asking Price$56,088

Markup+$180

Est. Dealer Margin on This Car$6,330

Percentile65% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold606

Avg Markup+$12

Median Markup$0

Best Deal-$4,206

Worst Deal+$4,995

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory167 vehicles

Avg Markup (All Models)-$747

Avg Markup (Highlander)+$180

% Below MSRP31%

Avg Days to Sell32 days

Avg Sold Markup-$508

Price History

Jul 17, 2026$56,863 → $56,088(-$775)

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