Deal Sheet: 2026 Highlander Platinum AWD

Toyota of Bedford · Bedford, OH · VIN: 5TDKDRBH4TS32A870

Negotiation Guide

Opening Offer

$54,053

Fair Price

$55,553

Walk Away Above

$55,537

• Recent buyers paid ~$33 above MSRP

Price Breakdown

Est. Dealer Cost$49,413

Est. Invoice$50,523

Holdback (est.)$1,110

MSRP (Sticker)$55,520

Asking Price$55,918

Markup+$398

Est. Dealer Margin on This Car$6,505

Percentile73% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold557

Avg Markup+$33

Median Markup$0

Best Deal-$4,206

Worst Deal+$4,995

% Sold Below MSRP64%

Avg Days to Sell26 days

Dealer Profile

Inventory202 vehicles

Avg Markup (All Models)+$154

Avg Markup (Highlander)+$398

% Below MSRP11%

Avg Days to Sell28 days

Avg Sold Markup+$131

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