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Deal Sheet: 2026 Highlander Platinum AWD
Findlay Toyota Prescott · Prescott, AZ · VIN: 5TDKDRBH2TS613971
This Is Already a Great Deal
Opening Offer
$53,141
Asking Price
$54,785
Max Price
$54,785
- • Recent buyers paid ~$59 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,267 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$50,724
Est. Invoice$51,864
Holdback (est.)$1,140
MSRP (Sticker)$56,993
Asking Price$54,785
Markup-$2,208
Est. Dealer Margin on This Car$4,061
Percentile3% of inventory is priced lower
Days on Lot7 days
What Others Paid (Last 30 Days)
Cars Sold664
Avg Markup+$59
Median Markup$0
Best Deal-$4,568
Worst Deal+$4,995
% Sold Below MSRP63%
Avg Days to Sell27 days
Dealer Profile
Inventory210 vehicles
Avg Markup (All Models)-$964
Avg Markup (Highlander)-$850
% Below MSRP49%
Avg Days to Sell35 days
Avg Sold Markup-$758
Price History
Jul 10, 2026$57,488 → $54,785(-$2,703)
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