Deal Sheet: 2026 Highlander Platinum AWD

Earnhardt Toyota · Mesa, AZ · VIN: 5TDKDRBH2TS612755

Negotiation Guide

Opening Offer

$55,629

Fair Price

$57,129

Walk Away Above

$57,111

• Recent buyers paid ~$37 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$50,812

Est. Invoice$51,954

Holdback (est.)$1,142

MSRP (Sticker)$57,092

Dealer Add-Ons (DIA)+$499

Asking Price$58,290

Markup+$1,198

Markup includes $499 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,478

Percentile91% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold662

Avg Markup+$37

Median Markup$0

Best Deal-$4,568

Worst Deal+$4,995

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory784 vehicles

Avg Markup (All Models)+$609

Avg Markup (Highlander)+$1,198

% Below MSRP24%

Avg Days to Sell31 days

Avg Sold Markup+$703

Price History

Jun 23, 2026$58,790 → $58,290(-$500)

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