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Deal Sheet: 2026 Highlander Platinum AWD
Charlie's Toyota · Augusta, ME · VIN: 5TDKDRBH2TS608074
Negotiation Guide
Opening Offer
$54,163
Fair Price
$55,663
Walk Away Above
$56,225
- • Recent buyers paid ~$12 above MSRP
- • Sitting 102 days (avg 27) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$50,540
Est. Invoice$51,676
Holdback (est.)$1,136
MSRP (Sticker)$56,787
Asking Price$55,787
Markup-$1,000
Est. Dealer Margin on This Car$5,247
Percentile5% of inventory is priced lower
Days on Lot102 days
What Others Paid (Last 30 Days)
Cars Sold606
Avg Markup+$12
Median Markup$0
Best Deal-$4,206
Worst Deal+$4,995
% Sold Below MSRP65%
Avg Days to Sell27 days
Dealer Profile
Inventory256 vehicles
Avg Markup (All Models)-$354
Avg Markup (Highlander)-$250
% Below MSRP100%
Avg Days to Sell39 days
Avg Sold Markup-$291
Price History
Jul 3, 2026$56,787 → $55,787(-$1,000)
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