Deal Sheet: 2026 Highlander Platinum AWD

Toyota of Laramie · Laramie, WY · VIN: 5TDKDRBH2TS29J154

Negotiation Guide

Opening Offer

$54,581

Fair Price

$56,081

Walk Away Above

$56,285

• Recent buyers paid ~$12 above MSRP
• Sitting 47 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$50,274

Est. Invoice$51,404

Holdback (est.)$1,130

MSRP (Sticker)$56,488

Asking Price$57,177

Markup+$689

Est. Dealer Margin on This Car$6,903

Percentile83% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold606

Avg Markup+$12

Median Markup$0

Best Deal-$4,206

Worst Deal+$4,995

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory182 vehicles

Avg Markup (All Models)-$266

Avg Markup (Highlander)+$689

% Below MSRP32%

Avg Days to Sell38 days

Avg Sold Markup-$434

Price History

Jun 27, 2026$56,777 → $57,177(+$400)

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