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Deal Sheet: 2026 Highlander Platinum AWD
Russ Darrow Toyota · West Bend, WI · VIN: 5TDKDRBH0TS33A649
This Is Already a Great Deal
Opening Offer
$55,855
Asking Price
$57,582
Max Price
$57,582
- • Recent buyers paid ~$12 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $12 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,248
Est. Invoice$52,400
Holdback (est.)$1,152
MSRP (Sticker)$57,582
Asking Price$57,582
Markup$0
Est. Dealer Margin on This Car$6,334
Percentile58% of inventory is priced lower
Days on Lot19 days
What Others Paid (Last 30 Days)
Cars Sold606
Avg Markup+$12
Median Markup$0
Best Deal-$4,206
Worst Deal+$4,995
% Sold Below MSRP65%
Avg Days to Sell27 days
Dealer Profile
Inventory78 vehicles
Avg Markup (All Models)-$894
Avg Markup (Highlander)$0
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$656
Price History
Jul 4, 2026$59,305 → $57,582(-$1,723)
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