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Deal Sheet: 2026 Highlander Platinum AWD

Toyota Knoxville · Knoxville, TN · VIN: 5TDKDRBH0TS29I530

Negotiation Guide

Opening Offer
$54,717
Fair Price
$56,217
Walk Away Above
$56,442
  • Recent buyers paid ~$12 above MSRP
  • Sitting 49 days (avg 27) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$50,434
Est. Invoice$51,567
Holdback (est.)$1,133
MSRP (Sticker)$56,667
Asking Price$57,565
Markup+$898
Est. Dealer Margin on This Car$7,131
Percentile87% of inventory is priced lower
Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold606
Avg Markup+$12
Median Markup$0
Best Deal-$4,206
Worst Deal+$4,995
% Sold Below MSRP65%
Avg Days to Sell27 days

Dealer Profile

Inventory267 vehicles
Avg Markup (All Models)+$304
Avg Markup (Highlander)+$898
% Below MSRP16%
Avg Days to Sell30 days
Avg Sold Markup-$202

Price History

Jun 6, 2026$59,083$57,165(-$1,918)
Jun 26, 2026$57,165$57,565(+$400)