Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Jim White Toyota · Toledo, OH · VIN: 5TDEBRCHXTS31A913

Negotiation Guide

Opening Offer

$57,992

Fair Price

$59,492

Walk Away Above

$59,367

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$52,725

Est. Invoice$53,910

Holdback (est.)$1,185

MSRP (Sticker)$59,242

Dealer Add-Ons (DIA)+$399

Asking Price$59,641

Markup+$399

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,916

Percentile72% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory119 vehicles

Avg Markup (All Models)-$571

Avg Markup (Highlander Hybrid)+$399

% Below MSRP45%

Avg Days to Sell28 days

Avg Sold Markup-$673

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