Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Luther Brookdale Toyota · Brooklyn Center, MN · VIN: 5TDEBRCH8TS32A646

Negotiation Guide

Opening Offer

$58,381

Fair Price

$59,881

Walk Away Above

$59,756

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$53,072

Est. Invoice$54,264

Holdback (est.)$1,193

MSRP (Sticker)$59,631

Dealer Add-Ons (DIA)+$399

Asking Price$60,030

Markup+$399

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,958

Percentile72% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory303 vehicles

Avg Markup (All Models)+$284

Avg Markup (Highlander Hybrid)+$399

% Below MSRP7%

Avg Days to Sell28 days

Avg Sold Markup+$16

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