Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Don Wood Toyota · Athens, OH · VIN: 5TDEBRCH7TS729409

This Is Already a Great Deal

Opening Offer

$59,063

Asking Price

$60,890

Max Price

$60,890

• Recent buyers paid ~$250 above MSRP
• Asking price is already $250 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$54,192

Est. Invoice$55,410

Holdback (est.)$1,218

MSRP (Sticker)$60,890

Asking Price$60,890

Markup$0

Est. Dealer Margin on This Car$6,698

Percentile56% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory48 vehicles

Avg Markup (All Models)-$230

Avg Markup (Highlander Hybrid)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$432

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