Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Walters Toyota · Pikeville, KY · VIN: 5TDEBRCH7TS32A900

Negotiation Guide

Opening Offer

$56,883

Fair Price

$58,383

Walk Away Above

$58,258

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$51,738

Est. Invoice$52,901

Holdback (est.)$1,163

MSRP (Sticker)$58,133

Asking Price$59,032

Markup+$899

Est. Dealer Margin on This Car$7,294

Percentile84% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory61 vehicles

Avg Markup (All Models)+$475

Avg Markup (Highlander Hybrid)+$899

% Below MSRP15%

Avg Days to Sell34 days

Avg Sold Markup+$472

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