Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Route 22 Toyota · Hillside, NJ · VIN: 5TDEBRCH6TS35A843

Negotiation Guide

Opening Offer

$56,585

Fair Price

$58,085

Walk Away Above

$57,954

• Recent buyers paid ~$262 above MSRP

Price Breakdown

Est. Dealer Cost$51,462

Est. Invoice$52,619

Holdback (est.)$1,156

MSRP (Sticker)$57,823

Asking Price$58,822

Markup+$999

Est. Dealer Margin on This Car$7,360

Percentile87% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold1193

Avg Markup+$262

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell26 days

Dealer Profile

Inventory324 vehicles

Avg Markup (All Models)+$70

Avg Markup (Highlander Hybrid)+$999

% Below MSRP47%

Avg Days to Sell33 days

Avg Sold Markup+$303

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