Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Battlefield Toyota · Culpeper, VA · VIN: 5TDEBRCH6TS32A662

Negotiation Guide

Opening Offer

$56,883

Fair Price

$58,383

Walk Away Above

$58,258

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$51,738

Est. Invoice$52,901

Holdback (est.)$1,163

MSRP (Sticker)$58,133

Asking Price$59,132

Markup+$999

Est. Dealer Margin on This Car$7,394

Percentile86% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory461 vehicles

Avg Markup (All Models)-$2,935

Avg Markup (Highlander Hybrid)+$999

% Below MSRP72%

Avg Days to Sell32 days

Avg Sold Markup-$760

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