Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Green's Toyota of Lexington · Lexington, KY · VIN: 5TDEBRCH6TS30J525

Negotiation Guide

Opening Offer

$58,522

Fair Price

$60,022

Walk Away Above

$59,897

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$53,197

Est. Invoice$54,393

Holdback (est.)$1,195

MSRP (Sticker)$59,772

Dealer Add-Ons (DIA)+$1,690

Asking Price$62,247

Markup+$2,475

Markup includes $1,690 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,050

Percentile95% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory292 vehicles

Avg Markup (All Models)+$1,320

Avg Markup (Highlander Hybrid)+$2,475

% Below MSRP1%

Avg Days to Sell28 days

Avg Sold Markup+$1,081

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