Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Dan Hecht Chevrolet/Toyota · Effingham, IL · VIN: 5TDEBRCH6TS29I906

Negotiation Guide

Opening Offer

$56,488

Fair Price

$57,988

Walk Away Above

$58,143

• Recent buyers paid ~$250 above MSRP
• Sitting 49 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$51,885

Est. Invoice$53,051

Holdback (est.)$1,166

MSRP (Sticker)$58,298

Asking Price$58,298

Markup$0

Est. Dealer Margin on This Car$6,413

Percentile56% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory61 vehicles

Avg Markup (All Models)$0

Avg Markup (Highlander Hybrid)$0

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup$0

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