Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Towne Toyota · Ledgewood, NJ · VIN: 5TDEBRCH5TS729439

Negotiation Guide

Opening Offer

$56,419

Fair Price

$57,919

Walk Away Above

$57,788

• Recent buyers paid ~$261 above MSRP

Price Breakdown

Est. Dealer Cost$51,316

Est. Invoice$52,469

Holdback (est.)$1,153

MSRP (Sticker)$57,658

Asking Price$58,353

Markup+$695

Est. Dealer Margin on This Car$7,037

Percentile78% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1232

Avg Markup+$261

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell27 days

Dealer Profile

Inventory351 vehicles

Avg Markup (All Models)+$324

Avg Markup (Highlander Hybrid)+$695

% Below MSRP16%

Avg Days to Sell36 days

Avg Sold Markup-$263

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