Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Kendall Toyota of Fairbanks · Fairbanks, AK · VIN: 5TDEBRCH4TS722708

Negotiation Guide

Opening Offer

$56,194

Fair Price

$57,694

Walk Away Above

$58,148

• Recent buyers paid ~$263 above MSRP
• Sitting 78 days (avg 26) — extra leverage

Price Breakdown

Est. Dealer Cost$52,157

Est. Invoice$53,329

Holdback (est.)$1,172

MSRP (Sticker)$58,603

Dealer Add-Ons (DIA)+$695

Asking Price$59,597

Markup+$994

Markup includes $695 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,440

Percentile84% of inventory is priced lower

Days on Lot78 days

What Others Paid (Last 30 Days)

Cars Sold1203

Avg Markup+$263

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell26 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)+$847

Avg Markup (Highlander Hybrid)+$994

% Below MSRP13%

Avg Days to Sell52 days

Avg Sold Markup+$657

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