Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Karl Malone Toyota of Ruston · Ruston, LA · VIN: 5TDEBRCH4TS32B079

Negotiation Guide

Opening Offer

$57,405

Fair Price

$58,905

Walk Away Above

$58,780

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$52,203

Est. Invoice$53,376

Holdback (est.)$1,173

MSRP (Sticker)$58,655

Dealer Add-Ons (DIA)+$385

Asking Price$59,040

Markup+$385

Markup includes $385 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,837

Percentile70% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory48 vehicles

Avg Markup (All Models)+$79

Avg Markup (Highlander Hybrid)+$385

% Below MSRP27%

Avg Days to Sell30 days

Avg Sold Markup+$1,333

Cheaper Highlander Hybrid Platinum AWD Inventory

Arlington ToyotaJacksonville, FL

-$5,252$54,0676d

Elgin ToyotaStreamwood, IL

-$3,832$54,92120d

AutoNation Toyota Buena ParkBuena Park, CA

-$3,793$55,5545d

AutoNation Toyota Buena ParkBuena Park, CA

-$3,759$55,2695d

Space City ToyotaHumble, TX

-$3,718$55,43612d

AutoNation Toyota Buena ParkBuena Park, CA

-$3,676$54,4375d

Gettel Toyota of Charlotte CountyPunta Gorda, FL

-$3,565$56,17419d

Venice ToyotaSouth", FL

-$3,340$54,8377d

Bob Smith ToyotaLa Crescenta, CA

-$3,177$54,85642d

North Park Toyota of San AntonioSan Antonio, TX

-$3,138$56,49133d