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Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Landers Toyota NWA · Rogers, AR · VIN: 5TDEBRCH4TS30J958

Negotiation Guide

Opening Offer
$58,436
Fair Price
$59,936
Walk Away Above
$59,805
  • Recent buyers paid ~$262 above MSRP

Price Breakdown

Est. Dealer Cost$53,110
Est. Invoice$54,303
Holdback (est.)$1,193
MSRP (Sticker)$59,674
Dealer Add-Ons (DIA)+$799
Asking Price$60,473
Markup+$799

Markup includes $799 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,363
Percentile82% of inventory is priced lower
Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1193
Avg Markup+$262
Median Markup$0
Best Deal-$4,000
Worst Deal+$7,995
% Sold Below MSRP61%
Avg Days to Sell26 days

Dealer Profile

Inventory874 vehicles
Avg Markup (All Models)-$1,061
Avg Markup (Highlander Hybrid)+$533
% Below MSRP76%
Avg Days to Sell23 days
Avg Sold Markup-$241