Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Findlay Toyota Prescott · Prescott, AZ · VIN: 5TDEBRCH3TS32A215

Negotiation Guide

Opening Offer

$57,323

Fair Price

$58,823

Walk Away Above

$58,698

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$52,130

Est. Invoice$53,301

Holdback (est.)$1,171

MSRP (Sticker)$58,573

Asking Price$59,068

Markup+$495

Est. Dealer Margin on This Car$6,938

Percentile76% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory203 vehicles

Avg Markup (All Models)-$956

Avg Markup (Highlander Hybrid)+$495

% Below MSRP47%

Avg Days to Sell34 days

Avg Sold Markup-$720

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