Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Rogers Toyota · Lewiston, ID · VIN: 5TDEBRCH2TS29I787

Negotiation Guide

Opening Offer

$57,745

Fair Price

$59,245

Walk Away Above

$59,406

• Recent buyers paid ~$250 above MSRP
• Sitting 49 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$53,015

Est. Invoice$54,206

Holdback (est.)$1,191

MSRP (Sticker)$59,567

Asking Price$59,767

Markup+$200

Est. Dealer Margin on This Car$6,752

Percentile66% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory261 vehicles

Avg Markup (All Models)-$1,811

Avg Markup (Highlander Hybrid)+$200

% Below MSRP70%

Avg Days to Sell37 days

Avg Sold Markup-$1,619

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