Deal Sheet: 2026 Highlander Hybrid Platinum AWD

Kings Toyota · Cincinnati, OH · VIN: 5TDEBRCH1TS33A841

Negotiation Guide

Opening Offer

$57,123

Fair Price

$58,623

Walk Away Above

$58,498

• Recent buyers paid ~$250 above MSRP

Price Breakdown

Est. Dealer Cost$51,952

Est. Invoice$53,119

Holdback (est.)$1,167

MSRP (Sticker)$58,373

Asking Price$58,821

Markup+$448

Est. Dealer Margin on This Car$6,869

Percentile73% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1046

Avg Markup+$250

Median Markup$0

Best Deal-$4,000

Worst Deal+$7,995

% Sold Below MSRP61%

Avg Days to Sell25 days

Dealer Profile

Inventory421 vehicles

Avg Markup (All Models)-$316

Avg Markup (Highlander Hybrid)+$448

% Below MSRP48%

Avg Days to Sell27 days

Avg Sold Markup-$151

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