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Deal Sheet: 2026 Grand Highlander Limited AWD
Serra Toyota of Traverse City · Traverse City, MI · VIN: 5TDAAAB55TS31F740
This Is Already a Great Deal
Opening Offer
$58,720
Asking Price
$60,536
Max Price
$60,536
- • Recent buyers paid ~$54 above MSRP
- • Asking price is already $54 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,877
Est. Invoice$55,088
Holdback (est.)$1,211
MSRP (Sticker)$60,536
Asking Price$60,536
Markup$0
Est. Dealer Margin on This Car$6,659
Percentile60% of inventory is priced lower
Days on Lot10 days
What Others Paid (Last 30 Days)
Cars Sold1182
Avg Markup+$54
Median Markup$0
Best Deal-$4,894
Worst Deal+$8,245
% Sold Below MSRP64%
Avg Days to Sell28 days
Dealer Profile
Inventory154 vehicles
Avg Markup (All Models)-$1,512
Avg Markup (Grand Highlander)-$1,044
% Below MSRP99%
Avg Days to Sell35 days
Avg Sold Markup-$1,191
Price History
Jul 16, 2026$58,461 → $60,536(+$2,075)
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