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Deal Sheet: 2026 RAV4 SE AWD

Reliable Toyota · Springfield, MO · VIN: 4T36CRAV7TU35I653

This Is Already a Great Deal

Opening Offer
$37,819
Asking Price
$38,989
Max Price
$38,989
  • Recent buyers paid ~$422 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $422 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,700
Est. Invoice$35,480
Holdback (est.)$780
MSRP (Sticker)$38,989
Asking Price$38,989
Markup$0
Est. Dealer Margin on This Car$4,289
Percentile56% of inventory is priced lower
Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold2852
Avg Markup+$422
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell26 days

Dealer Profile

Inventory509 vehicles
Avg Markup (All Models)-$626
Avg Markup (RAV4)$0
% Below MSRP99%
Avg Days to Sell37 days
Avg Sold Markup-$722

Price History

Jul 17, 2026$39,872$38,989(-$883)