This Is Already a Great Deal
Opening Offer
$34,177
Asking Price
$35,234
Max Price
$35,234
- • Recent buyers paid ~$347 above MSRP
- • Sitting 34 days (avg 21) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $128 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$31,358
Est. Invoice$32,063
Holdback (est.)$705
MSRP (Sticker)$35,234
Asking Price$35,234
Markup$0
Est. Dealer Margin on This Car$3,876
Percentile54% of inventory is priced lower
Days on Lot34 days
What Others Paid (Last 30 Days)
Cars Sold2459
Avg Markup+$347
Median Markup$0
Best Deal-$1,098
Worst Deal+$5,880
% Sold Below MSRP59%
Avg Days to Sell21 days
Dealer Profile
Inventory272 vehicles
Avg Markup (All Models)-$1,551
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell31 days
Avg Sold Markup-$1,592
Price History
Jun 20, 2026$36,209 → $35,234(-$975)
Cheaper RAV4 LE AWD Inventory
Kenny Kent ToyotaEvansville, IN
-$1,590$34,21234d
Evans ToyotaFort Wayne, IN
-$1,576$34,29819d
Venice ToyotaSouth", FL
-$1,057$35,22019d
Venice ToyotaSouth", FL
-$1,005$34,7976d
DCH Freehold ToyotaFreehold, NJ
-$1,000$34,65419d
Peter Boulware Toyota of ColumbiaWest Columbia, SC
-$940$34,97720d
Teton ToyotaIdaho Falls, ID
-$900$32,973141d
Family Toyota of ArlingtonArlington, TX
-$739$35,17920d
Thornhill ToyotaChapmanville, WV
-$554$35,15512d
First Team ToyotaChesapeake, VA
-$500$35,30415d