This Is Already a Great Deal
Opening Offer
$38,615
Asking Price
$39,809
Max Price
$39,809
- • Recent buyers paid ~$396 above MSRP
- • Asking price is already $396 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,430
Est. Invoice$36,226
Holdback$796
MSRP (Sticker)$39,809
Asking Price$39,809
Markup$0
Dealer Margin on This Car$4,379
Percentile60% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold2510
Avg Markup+$396
Median Markup$0
Best Deal-$1,951
Worst Deal+$6,559
% Sold Below MSRP64%
Avg Days to Sell29 days
Dealer Profile
Inventory206 vehicles
Avg Markup (All Models)-$304
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup-$215
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