Deal Sheet: 2026 Tacoma SR 4WD

Gale Toyota · 50 Palomba Drive, 9999 · VIN: 3TYJDAKN9TT35C124

Negotiation Guide

Opening Offer

$35,827

Fair Price

$37,327

Walk Away Above

$37,560

• Recent buyers paid ~$467 below MSRP

Price Breakdown

Est. Dealer Cost$33,637

Est. Invoice$34,393

Holdback (est.)$756

MSRP (Sticker)$37,794

Asking Price$37,794

Markup$0

Est. Dealer Margin on This Car$4,157

Percentile74% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold567

Avg Markup-$467

Median Markup$0

Best Deal-$3,917

Worst Deal+$5,995

% Sold Below MSRP80%

Avg Days to Sell46 days

Dealer Profile

Inventory117 vehicles

Avg Markup (All Models)-$1,951

Avg Markup (Tacoma)-$1,793

% Below MSRP99%

Avg Days to Sell40 days

Avg Sold Markup-$1,408

Price History

Jul 25, 2026$37,694 → $37,794(+$100)

Cheaper Tacoma SR 4WD Inventory

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Koons Toyota AnnapolisAnnapolis, MD

-$2,396$38,67336d

Moses Toyota of MorgantownMorgantown, WV

-$2,393$38,54533d