Deal Sheet: 2026 Tacoma TRD Sport 4WD

Hesser Toyota · Janesville, WI · VIN: 3TMLB5JN4TM306408

This Is Already a Great Deal

Opening Offer

$51,068

Asking Price

$52,647

Max Price

$52,647

• Recent buyers paid ~$820 below MSRP
• Asking price is already $3,237 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$50,467

Est. Invoice$51,601

Holdback (est.)$1,134

MSRP (Sticker)$56,704

Asking Price$52,647

Markup-$4,057

Est. Dealer Margin on This Car$2,180

Percentile1% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold5304

Avg Markup-$820

Median Markup$0

Best Deal-$7,474

Worst Deal+$17,018

% Sold Below MSRP77%

Avg Days to Sell40 days

Dealer Profile

Inventory127 vehicles

Avg Markup (All Models)-$1,601

Avg Markup (Tacoma)-$3,190

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,400

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