This Is Already a Great Deal
Opening Offer
$39,173
Asking Price
$40,385
Max Price
$40,385
- • Recent buyers paid ~$984 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,016 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,613
Est. Invoice$39,914
Holdback (est.)$1,302
MSRP (Sticker)$43,385
Asking Price$40,385
Markup-$3,000
Est. Dealer Margin on This Car$1,772
Percentile24% of inventory is priced lower
Days on Lot54 days
What Others Paid (Last 30 Days)
Cars Sold1002
Avg Markup-$984
Median Markup-$626
Best Deal-$7,000
Worst Deal+$5,729
% Sold Below MSRP97%
Avg Days to Sell41 days
Dealer Profile
Inventory116 vehicles
Avg Markup (All Models)-$4,107
Avg Markup (Terrain)-$3,065
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$4,466
Price History
Jul 13, 2026$42,135 → $40,385(-$1,750)
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