Deal Sheet: 2026 Terrain Elevation

ROBERT BROGDEN'S OLATHE BUICK GMC INC. · Olathe, KS · VIN: 3GKALUEG5TL526631

Negotiation Guide

Opening Offer

$35,214

Fair Price

$36,714

Walk Away Above

$36,879

• Recent buyers paid ~$331 below MSRP

Price Breakdown

Est. Dealer Cost$32,970

Est. Invoice$34,081

Holdback (est.)$1,111

MSRP (Sticker)$37,045

Asking Price$37,045

Markup$0

Est. Dealer Margin on This Car$4,075

Percentile89% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold1420

Avg Markup-$331

Median Markup$0

Best Deal-$5,800

Worst Deal+$21,300

% Sold Below MSRP87%

Avg Days to Sell40 days

Dealer Profile

Inventory122 vehicles

Avg Markup (All Models)+$657

Avg Markup (Terrain)+$105

% Below MSRP91%

Avg Days to Sell22 days

Avg Sold Markup+$538

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