Deal Sheet: 2026 Terrain Elevation

RICHLAND CHEVROLET · Roswell, NM · VIN: 3GKALMEGXTL516015

Negotiation Guide

Opening Offer

$28,369

Fair Price

$29,869

Walk Away Above

$30,034

• Recent buyers paid ~$331 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$26,878

Est. Invoice$27,784

Holdback (est.)$906

MSRP (Sticker)$30,200

Asking Price$33,181

Markup+$2,981

Est. Dealer Margin on This Car$6,303

Percentile96% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold1420

Avg Markup-$331

Median Markup$0

Best Deal-$5,800

Worst Deal+$21,300

% Sold Below MSRP87%

Avg Days to Sell40 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)-$2,500

Avg Markup (Terrain)+$28

% Below MSRP95%

Avg Days to Sell20 days

Avg Sold Markup-$2,087

Price History

Jul 15, 2026$34,475 → $32,881(-$1,594)

Jul 17, 2026$32,881 → $33,181(+$300)

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