Deal Sheet: 2026 RAV4 SE AWD

Haley Toyota of Richmond · Midlothian, VA · VIN: 2T36CRAV8TW35J139

This Is Already a Great Deal

Opening Offer

$39,094

Asking Price

$40,303

Max Price

$40,303

• Recent buyers paid ~$436 above MSRP
• Asking price is already $436 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,870

Est. Invoice$36,676

Holdback (est.)$806

MSRP (Sticker)$40,303

Asking Price$40,303

Markup$0

Est. Dealer Margin on This Car$4,433

Percentile54% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold2680

Avg Markup+$436

Median Markup$0

Best Deal-$1,970

Worst Deal+$6,080

% Sold Below MSRP55%

Avg Days to Sell24 days

Dealer Profile

Inventory403 vehicles

Avg Markup (All Models)-$1,379

Avg Markup (RAV4)+$55

% Below MSRP94%

Avg Days to Sell35 days

Avg Sold Markup-$889

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