This Is Already a Great Deal
Opening Offer
$39,138
Asking Price
$40,348
Max Price
$40,348
- • Recent buyers paid ~$422 above MSRP
- • Asking price is already $422 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,910
Est. Invoice$36,717
Holdback (est.)$807
MSRP (Sticker)$40,348
Asking Price$40,348
Markup$0
Est. Dealer Margin on This Car$4,438
Percentile56% of inventory is priced lower
Days on Lot2 days
What Others Paid (Last 30 Days)
Cars Sold2852
Avg Markup+$422
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell26 days
Dealer Profile
Inventory232 vehicles
Avg Markup (All Models)-$218
Avg Markup (RAV4)+$249
% Below MSRP75%
Avg Days to Sell31 days
Avg Sold Markup-$222
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