This Is Already a Great Deal
Opening Offer
$37,044
Asking Price
$38,190
Max Price
$38,190
- • Recent buyers paid ~$360 above MSRP
- • Asking price is already $360 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$33,989
Est. Invoice$34,753
Holdback (est.)$764
MSRP (Sticker)$38,190
Asking Price$38,190
Markup$0
Est. Dealer Margin on This Car$4,201
Percentile55% of inventory is priced lower
Days on Lot21 days
What Others Paid (Last 30 Days)
Cars Sold2928
Avg Markup+$360
Median Markup$0
Best Deal-$1,174
Worst Deal+$7,020
% Sold Below MSRP61%
Avg Days to Sell24 days
Dealer Profile
Inventory635 vehicles
Avg Markup (All Models)-$916
Avg Markup (RAV4)+$53
% Below MSRP69%
Avg Days to Sell24 days
Avg Sold Markup-$557
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