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Deal Sheet: 2026 RAV4 SE AWD
Johnson City Toyota · Johnson City, TN · VIN: 2T36CRAV6TW26F154
This Is Already a Great Deal
Opening Offer
$37,203
Asking Price
$38,354
Max Price
$38,354
- • Recent buyers paid ~$395 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $395 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,135
Est. Invoice$34,902
Holdback$767
MSRP (Sticker)$38,354
Asking Price$38,354
Markup$0
Dealer Margin on This Car$4,219
Percentile60% of inventory is priced lower
Days on Lot40 days
What Others Paid (Last 30 Days)
Cars Sold2519
Avg Markup+$395
Median Markup$0
Best Deal-$1,951
Worst Deal+$6,559
% Sold Below MSRP64%
Avg Days to Sell29 days
Dealer Profile
Inventory267 vehicles
Avg Markup (All Models)-$2,134
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$1,756
Price History
May 30, 2026$38,459 → $38,354(-$105)
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