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Deal Sheet: 2026 RAV4 SE AWD
Kenny Kent Toyota · Evansville, IN · VIN: 2T36CRAV2TW26H483
This Is Already a Great Deal
Opening Offer
$37,440
Asking Price
$38,598
Max Price
$38,598
- • Recent buyers paid ~$395 above MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $395 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,352
Est. Invoice$35,124
Holdback$772
MSRP (Sticker)$38,598
Asking Price$38,598
Markup$0
Dealer Margin on This Car$4,246
Percentile60% of inventory is priced lower
Days on Lot39 days
What Others Paid (Last 30 Days)
Cars Sold2519
Avg Markup+$395
Median Markup$0
Best Deal-$1,951
Worst Deal+$6,559
% Sold Below MSRP64%
Avg Days to Sell29 days
Dealer Profile
Inventory203 vehicles
Avg Markup (All Models)-$2,049
Avg Markup (RAV4)-$357
% Below MSRP99%
Avg Days to Sell30 days
Avg Sold Markup-$1,180
Price History
May 28, 2026$38,598 → $38,098(-$500)
Jun 20, 2026$38,098 → $37,848(-$250)
Jun 25, 2026$37,848 → $38,598(+$750)
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